The Neuron That Did Not Zapping

The Neuron That Did Not Zapping

Javier San Román
"The neuron that did not zapping" is a documentary about good advertising, the one which manages to occupy a place in consumers' memories.
Producer, director and screenwriter for film and advertising Some of his most notable work has been done for such companies as: Vodafone, Digital +, Cash converters, LG Electronics, Chesterfield, Ociomovil, Trident, Cadbury, MTV, Dyc, Comunidad de Madrid, Junkers, Alfa Romeo, Levi’s, Halcón viajes, Cutty Sark, Cintra and Rain Forest, among others. As a short film director and screenwriter, he has made Lección de historia (2004), Proverbio chino (2005), nominated for a Goya Award, Madrid Moscú (2007), Voluntario (2009), Esto no es amor (2010), Slides (2011), Combatidos (2011) and Entre todos (2012). He has also directed the documentary films La Reina está desnuda (2004), co-directed with Iván Bouso, Spot 50: vivo o muerto (2006), La neurona que no hizo zapping (2010), all of which delve into the complex world of the advertising and creative industries, and Huesca: El reino de los cielos (2005), about the shooting of the Ridley Scott film Kingdom of Heaven in Spain. He founded the theater group El mono desnudo, for which he wrote the play Amor de mono (2009), which premiered to great success at the Arenal Theater of Madrid.
  • Original title La neurona que no hizo zapping
  • Director Javier San Román
  • Duration 49
  • Production year 2010
  • Theme Social Issues
  • Category Feature Film
  • Subcategory Documentary
  • Nationality Spain
  • Producer Chinatown
  • Dialogue language Spanish
  • Intérpretes Marçal Moliné, Ventura Anciones, Toni Segarra, Juan Ramón Plana, Karl Ryan Erikson